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Monday, 22 August 2011
Posted by Dulux Paints India at Monday, August 22, 2011 0 comments

COLOURS AND CHILD PSYCHOLOGY

 
Colours affect our lives in a big way. Colours have a relation to child psychology. Children love all colours and are very responsive towards colours. The first thing that children respond towards while learning and growing up is colours. Little children are always attracted to bright colours. Colour preferences are formed and keep changing amongst children as they grow older.

Children’s colour preferences are also closely connected with gender. Little girls prefer pink, lavender, and violet. Boys like blacks and other dark colours. These colour preferences are sometimes innate and sometimes acquired. Right from childhood, knowingly or unknowingly parents or guardians accustom children to certain colours. These colours become primary choices of the children and the affinity with these colours remains throughout life.

Also, children also get enamoured by colours of their favourite toys and the other children products. The manufacturers of these kid products and toys play upon children’s feelings. Colours are a great way to affect child psychology and are ultimate option to grab children attention. These acquired preferences keep changing throughout life.

Children also form favourites in colours by virtue of the associated memories or significations attached to them. For example, the chances are great for a child to love the colour red if he loves to eat strawberry that his/her mother gets him/her.

Innate preferences in colours are inexplicable in logic and actually speak volumes about one’s personality. A child who likes dull shades and never really experiments with colours is likely to have a subdued and inexpressive personality. On the other hand, a child who is chirpy and cheery always, would go in for brighter shades in terms of preference! Mixed choices amongst shades of brighter and slightly pastel colours reflect balanced personality!
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